Tripwell Launches Next Generation Digital Travel Platform


  • Social media has become the go-to destination for travel-related decision-making
  • Tripwell connected content creators to consumers to provide a one-stop shop for travel discovery and planning
  • Platform will power contextual e-commerce experiences for travelers worldwide

Gen Z and Millennials want their travel recommendations from people they know and trust, and the way consumers plan and book trips is changing dramatically – especially as we navigate a post-war world. -Covid-19 where the transition from sofa to airplane has never been so welcomed.

The days of travel guides and television programs are over. Social media has become the go-to destination for travel-related decision-making for Gen Z, with nearly 90% of consumers trusting third-party content, such as posts from bloggers or influencers, over that of a business.

And building on these macro trends, Tripwell, founded by Kiwi, has created a platform that is poised to forever change the way we plan our travels, connecting content creators with consumers and businesses. for a seamless way to discover and book your next trip.

The Tripwell platform will host a global travel community of hundreds of millions of people from around the world, allowing travel content creators to monetize their work and engage with their fans in entirely new and engaging ways.

It will provide consumers with an engaging and informative way to browse travel by allowing them to seamlessly book directly from the content they have consumed – whether it is a video, gallery or a social media post – giving them the opportunity to explore and plan their trips. to discover new travel destinations, unique accommodation ideas, the best hiking trails and the best bars, restaurants and cafes in a specific location.

Hayley Gray, co-founder and CEO of travel-obsessed Tripwell, says the idea for the platform came about after she took three months off to travel and realized she didn’t know where she wanted to go or how to start her journey. .

“I wanted to do a wellness retreat, go diving and eat good food, but I didn’t know where I wanted to go and the list seemed long,” Hayley said.

“I wanted to get advice from people I knew, people with similar preferences to mine, so I had recommendations I knew I could trust. I found myself scouring the internet – blogs, Instagram and even Pinterest – looking for unique experiences, and I started wondering why there wasn’t a rich content platform for consumers to discover and book trips directly from the content they read and people. they follow.”

After speaking with the content creators themselves, Hayley understood the gap in the market, which she says led her to solve this challenge for creators by allowing them to monetize their travel content through the through reservations and allowing consumers to book directly from where they get their inspiration.

Tripwell is a game-changer for exploring travel as a consumer, producing travel content as a creator, and promoting travel-related businesses.

To learn more and plan your next unique travel experience, visit tripwell.io.

Tripwell will be a place where travelers can find and connect with creators whose lives are worlds away from their own. So they can see the world through their eyes and be inspired to travel differently.

Issued on behalf of Tripwell by Pead

For more information, please contact:

Jaimee Sewell | Peas | 027 444 2166 | [email protected]

High resolution images can be found here.

Notes to Editor:

About Tripwell:

  • Tripwell’s mission is to create a travel community of hundreds of millions of people around the world enabling travel content creators to monetize their work and engage with their fans in entirely new and engaging ways.
  • Tripwell is a global platform that provides consumers with an engaging and informative way to browse travel by enabling them to seamlessly book directly from the content they have consumed, whether it is a video, a gallery or social media post.
  • Tripwell will allow consumers to explore and plan their trips to discover new travel destinations, unique accommodation ideas, the best hiking trails and the best bars, restaurants and cafes in a specific location – as recommended by credible and engaging content creators
  • Hayley’s favorite vacation destination is Costa Rica’s paradise lost, the Osa Peninsula, after staying in a rustic bamboo house in the rainforest teeming with wildlife, literally 200 steps from Costa Rica’s best surf spot. the peninsula.

Hayley Gray, Co-Founder and CEO:

  • Hayley is an experienced leader with a proven track record of delivering award-winning products and brands.
  • Hayley has led high-growth teams for companies such as Weta Workshop and tech start-up Magic Leap.
  • A creative problem solver and storyteller, Hayley is known for capturing, creating and turning visionary ideas into reality in new and emerging fields.

Nick MacAvoy, co-founder and technical director:

  • Nick has 20 years of experience building and scaling high-growth technology companies.
  • As the former CEO and CTO of Goodnest, New Zealand’s most trusted home services company, he built and grew his profitable online marketplace with 60,000 customers.
  • He was also co-founder of Movieshack, sold to Sky TV in 2008.
  • Started Newsflare in 2011 as Technical Lead in London. Newsflare is a UGC platform for newsworthy video content.
  • Nick’s favorite vacation destination is the romantic hilltop town of Cortona in Italy after discovering it by chance while exploring the Tuscan countryside.

© Scoop Media

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